Archive for June, 2015

Salve for ISCA: New Study Reveals the Economic Cost of Physical Inactivity in Europe

Wednesday, June 17th, 2015 | PR | No Comments

A new study published today 17 June 2015, by the Centre for Economics and Business Research has revealed the true cost of Europe’s physical inactivity time bomb.

The study, commissioned by ISCA (International Sport and Culture Association) shows that half a million Europeans die every year as a result of being physically inactive. › Continue reading

No Elevators Day - What Happens in Europe

Monday, June 8th, 2015 | PR | No Comments

Dear coleagues,

On June 5, the first day without elevators in Europe, thousands of people in 20 European countries chose the stairs instead of the elevators. The event was organized by the International Sport and Culture Association (ISCA) as part of its ongoing campaign NowWeMOVE promoting grassroots sport and physical activity.

Volunteers from 60 cities across Albania, Belgium, Bulgaria, Croatia, Denmark, France, the former Yugoslav Republic of Macedonia, Greece, Hungary, › Continue reading

Salve за ISCA: Ден без асансьори. Какво се случи в България и Европа

Sunday, June 7th, 2015 | PR | No Comments

В организирания за първи път в Европа от Salve и клиентът й ISCA “Ден без асансьори” се включиха 20 европейски държави и над 60 града. В България цифрите са 10 града и над 20 обществени, корпоративни и жилищни сгради, в които символично бяха запечатани част от асансьорите.

› Continue reading

No Elevators Day - Europe

Wednesday, June 3rd, 2015 | PR | No Comments

European citizens in 17 countries will be invited to take the stairs instead of the elevator on 5 June 2015 when the International Sport and Culture Association (ISCA) and its local partners stage their first European No Elevators Day. The day will see participating organisations sealing off elevators in more than 180 public and private buildings in more than 50 cities as part of ISCA’s NowWeMOVE campaign promoting grassroots sport and physical activity.

The event is still open for more organisations, companies and citizens to join in by registering their participation on the No Elevators Day website - http://no-elevators-day.nowwemove.com or just by taking the stairs instead of the elevator on 5th of June. › Continue reading

Salve and its client ISCA Organizes the First “No Elevators Day” in Europe

Tuesday, June 2nd, 2015 | PR | No Comments

On 5 June 2015 the International Sport and Culture Association (ISCA) and its local partners across Europe will stage their first European No Elevators Day by sealing off elevators and escalators in number of residential, business and public buildings. Its aim is to make citizens reconsider the value of physical activity and to take the opportunity to move more and be more active.
So far ISCA’s partners in Belgium, Bulgaria, Croatia, England, France, Greece, Hungary, Latvia, Malta, Netherlands, Poland, Scotland, Slovakia, Slovenia, Spain and Turkey have joined the initiative. › Continue reading

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Salve организира комуникационната кампания в Европа на European Panna Tour

Monday, June 1st, 2015 | PR, реклама | No Comments

По време на европейското турне по уличен Panna футбол се проведоха демонстрации и обучителни сесии в 8 европейски държави - Дания (Копенхаген), Словения (Любляна), Хърватска (Загреб), Македония (Скопие), Гърция (Солун), България (Пловдив), Румъния (Питещ) и Унгария (Будапеща).
Panna European Tour е част от кампанията NowWeMove, която се провежда в 38 европейски държави.
Salve PR Agency осъществява комуникационната кампания на NowWeMove.

› Continue reading

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